Being present at the launch of The Children’s PLACE at the Phoenix Mills, Mumbai was more than just fascinating, since I had been waiting for a while. We have been making Tania wear amazingly cute outfits of this brand which we would source from the US ever since, and having them here, right around the corner, just makes life easier. (With all these lovely brands in India, I hope the charm of International trips does not reduce).
I decided to take Tania to the launch cause I knew she would be trilled with the colour and activity and so she was, it was a party, with blue and white balloons to start with and a super display of vibrant colours and exciting merchandise. I actually had my two –year old say ‘Wow! See Mamma, wow!!’
It’s a beautiful store at High Street, Phoenix with an awesome display of Kid’s Head-to-toe-fashion which includes a ton of accessories…apparel…footwear!! The best part about the store is that it has almost the entire range of their goods, unlike several other international brands that launch in India with just a limited range. In each of the categories, be it casual wear or party wear or footwear, there is a lot of variety to select from, ‘A One Stop Shopping Destination for Kids’
The colours at the store are fascinating, fun fashion, from the bright pinks to awesome red and blues as well as a range of pastels!! The service was also something to talk of, with a sales person accompanying me throughout, holding my shopping bag, and helping me with sizes.
Another highlight of the store was the presence of a lot of variety in the ‘Boys’ section which normally is the pain-point of all children’s brands. They had really cool and innovative things like pants which can we worn either full length or half!! Ideal for vacations, I would say!!
My daughter and I jointly, selected these really cute multi coloured pants with a light purple tee and bright pink shoes to match!! We also bought a cute polka dotted jumpsuit which I simply adore!! The pricing at the store is extremely appropriate, not pricey at all and definitely not for the quality they offer.
I’m simply charmed with the launch of this kid appropriate brand in India simply because just a year back, getting access to quality children’s wear was not that easy and now we seem to have a good variety to select from. It’s a lovely brand, ‘Approved by Moms…Loved by kids’
To Know More:
Facebook Link: https://www.facebook.com/childrensplace.in
Twitter Link: https://twitter.com/childrensplc_in